Firmin Bouisset museum

LU’s Little Schoolboy and Menier’s Little Chocolate Girl are icons created by Firmin Bouisset, a pioneer of modern advertising. Come and meet in Castelsarrasin these characters and many others that are part of our collective imagery.
Firmin Bouisset, a pioneer of modern advertising, father of the Petit LU and the Little Chocolate Girl Menier will finally have his Space!

A stone's throw from Moissac, his birthplace, the Espace Firmîn Bouisset will welcome you from 2021 in Castelsarrasin, near the Canal des Deux Mers.In a small, completely restored pink brick mansion, you will enter the playful and familiar world of this painter-poster artist who, in the heart of the Belle Epoque, revolutionized the art of advertising and inscribed his characters in our collective imagery.The petite Menier, the Petit écolier de LU, the Pierrot du chocolat Poulain and so many other icons await you at the "Espace Firmin Bouisset".